Global innovation leader and number one PC developer Lenovo inaugurated its first ‘Legion Concept Store’ in the Philippines as part of efforts to bring game-changing devices closer to Filipino gamers in the company’s bid to own the local gaming segment.
Located at the 4th floor of the Annex Building of SM City North EDSA, the Legion store features a wide range of products from Lenovo’s Legion gaming lineup, which visitors can personally test and play games on. Lauched in the Philippines in 2017, the Lenovo Legion line has established significant foothhold in the country and is expected to continuously increase in sales and popularity among the gaming community.
“As the gaming market grows exponentially every year, we at Lenovo would like to maintain our commitment in providing nest performing and top of the line devices to the Philippines, which includes the Legion line of gaming notebooks. The exclusive Legion store was conceptualized to support the local gaming culture and provide virtually everything that a gamer needs.” said Lenovo Philippines Country General Manager Michael Ngan.
In addition to showcasing Legion products, the store will occasionally hold mini gaming tournaments to further engage the local gaming community. The Legion store at the SM City North EDSA is just the first of many planned Legion Concept Stores set to open all over the country.
Unleashing a gaming beast
At the inauguration of the first Legion Concept Store, Lenovo also showcased the Legion Y740 gaming laptop, Lenovo’s first device to have NVIDIA® GeForce RTX™ graphics card.
Geared towards eSports professionals and mainstream gamers who mostly play the latest AAA games, the Philippines release of the Legion Y740 boasts of having the NVIDIA® GeForce RTX™ 2060. Powered by NVIDIA’s Turing architecture and its new RTX platform, the GeForce RTX™ 2060 has up to 6X faster performance than the previous generation of graphics cards.