Sony Corporation (Sony) and Microsoft Corp. (Microsoft) announced that they will be doing a ‘strategic partnership’ for new innovations on AI solutions and game and content-streaming services.
In a report released by Microsoft, the two companies signed a memorandum of understanding indicating that they will “explore joint development of future cloud solutions in Microsoft Azure to support their respective game and content-streaming services. “
Both companies will be using current Microsoft Azure datacenter-based solutions for Sony’s game and content-streaming services and will be working together to deliver “more enhanced entertainment experiences” for their customers.
Bringing the power of Azure and Azure AI to Sony to deliver new gaming and entertainment experiences for customers https://t.co/cMRKFE74Yk
— Satya Nadella (@satyanadella) May 16, 2019
The companies will also be exploring their collaboration in the areas of semiconductors including the development of new intelligent image sensor solutions, as well as AI where they will incorporate Microsoft’s advanced AI platform and tools in Sony consumer products.
“Sony is a creative entertainment company with a solid foundation of technology. We collaborate closely with a multitude of content creators that capture the imagination of people around the world, and through our cutting-edge technology, we provide the tools to bring their dreams and vision to reality,” said Kenichiro Yoshida, president and CEO of Sony.
Microsoft CEO Satya Nadella meanwhile said: “Our partnership brings the power of Azure and Azure AI to Sony to deliver new gaming and entertainment experiences for customers.”
(Photo source: news.microsoft.com/ Twitter – @satyanadella)
