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Adidas alerts customers over possible data breach

Adidas AG was reportedly under attack by cyber-thieves as the athletic-wear company recently alerted millions of U.S. customers on its website over possible data breach.

As reported by, a preliminary investigation was conducted where leaked data including contact information, usernames and encrypted passwords were found as stated by the company.

Adidas then assured customers that any credit card or health and fitness information was compromised.

“We are alerting certain consumers who purchased on about a potential data security incident. At this time this is a few million consumers,” a spokesperson said through email.

According to Adidas, it discovered the problem when “an unauthorized party” claimed to have acquired some of its consumer data.

The company is just one of the recent victims of data breaches among industries such as retailers including Hudson’s Bay Co. and Under Armour Inc., airlines such as Delta Air Lines Inc., aerospace giant Boeing Co., and natural gas pipelines and electric utilities.

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