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Sony takes Cinematic Experience to the Next Level

Sony Philippines takes a big leap in sound and home entertainment technology as it debuts its latest line of smart and innovative televisions with the new 4K and Full HD TVs designed to provide cinematic experience to the next level.

“We at Sony are very excited to launch this new and improved product line as we always strive to put innovation and style together. With the latest 4K and Full HD lineup of TVs with the Android OS, we have created a platform that our customers will value. We are continuously aiming to become a lifestyle brand fit for every forward-looking customer,’” shared Nobuyoshi Otake, President and Managing Director of Sony Philippines.

The new BRAVIA 4K models include four new series and eight new models that will be available in the country in the coming months.

One series is comprised of new televisions that support Google’s latest Android TV operating system 5.0, lollipop. This OS allows users to easily stream video, use the TV as a gaming device and experience enhanced features of a full interactive Android TV.

Next on the line are the new BRAVIA 4K TVs that is powered by the new 4K Processor X1. This processor provides advanced clarity, color accuracy and contrast that contributes well to provide a better Sony 4K viewing experience. 4K Processor X1 is combined with the X-tended Dynamic Range Pro that uses a full array of local dimming that produces contrast beyond comparison and a widening dynamic change.

Last but not the least are the Full HD series, the W and R series. The W series are composed of TVs that uses X-Reality PRO technology that ensures high quality graphics, and ClearAudo+ technology that produces high quality sound. The R series on the other hand features built-in wireless LAN for a hassle-free Wi-Fi series. Both the W and R series have the super slim design.

The new BRAVIA 4K and Full HD Tvs will be made available in Sony Centres and authorized dealers starting June 2015.

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