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Facebook introduces Home and Feeds tab

Mark Zuckerburg announced two new tabs that will be seen in Facebook. First is called Feeds, a new tab that lets you easily see the most recent posts from your friends, Pages and groups. You can curate a Favorites list of the friends and Pages you care about most and filter their content in this new tab.

The Feeds tab provides an easy way to access the content from the people and communities you’re already connected with on Facebook. There are no Suggested For You posts in Feeds and ads are included.

Another announcement made is that Facebook is naming the primary tab — the first thing you see when you open the app — Home. Home is the starting point for connection, entertainment and discovery on Facebook.

From Home, you can also create a Reel, see what your connections are sharing on Feed and in Stories, and build community over new and shared interests. Your Home tab is uniquely personalized to you through our machine learning ranking system.

This system takes into account thousands of signals to help cut through the clutter and rank content in the order we think you will find most valuable. We’re investing in AI to best serve recommended content in this ranked experience.

Facebook said some people will see Feeds as a tab in their shortcut bar; on iOS, this bar is found at the bottom of the app, and on Android, it’s found at the top. Facebook expect these updates to be rolled out globally over the next week. The tabs in the shortcut bar change based on the parts of the app the user is using the most. Users can also personalize and pin a tab in your shortcut bar, making its placement permanent.