International fashion and lifestyle brand Happy Plugs partners with Power Mac Center for its first ever fashion event collaboration in the Philippines, introducing stylish accessories such as the Gold Earbud and Leopard Flip Case (shown in photo) at the runways of Philippine Fashion Week slated for June 12-14 at the SM Aura Premier. Established in September 2011, Happy Plugs will set the pace for accessories at the country’s biggest fashion event, underlining the “What Color Are You Today?” concept in delivering style and functionality to mobile gadgets.
Television and event host Gretchen Ho is the new Power Mac Center brand ambassador for Happy Plugs. One of the most admired sports personalities of her generation, Gretchen attests to Happy Plugs’ ability to transform essential accessories into fashion must-haves. “Fashion is a very exciting part of our culture and it’s about time that tech has caught up with style and individuality,” she shared.
Inspired by the love for color of Swedish accessory brand Happy Plugs, fashion designer Arnold Galang will showcase his 2015 holiday collection dubbed “ONE” together with Happy Plugs cases at the runways of Philippine Fashion Week. “The use of popular print and patterns and the love of color of Happy Plugs inspired my entire collection,” states Arnold, whose 2015 Philippine Fashion Week holiday collection is entitled ‘ONE.’
Underlining how accessories personalize tech devices nowadays, fashion designer Lyle Ibañez will present his 2015 holiday collection called “Pop Couture” worn alongside the Happy Plugs’ array of fashion-forward earphones at the runways of Philippine Fashion Week. “You can dress up your gadgets just like how you dress up yourself. It’s become fashionable. It’s a lifestyle,” he says.