7. Justin Bieber (@justinbieber – 102M followers)
Estimated cost per sponsored post in 2018: $650,000
8. Neymar da Silva Santos (@neymarjr – 101M followers)
Estimated cost per sponsored post: $600,000
9. Lionel Messi (@leomessi – 97M followers)
Estimated cost per sponsored post: $500,000
10. Kendall Jenner (@kendalljenner – 93M followers)
Estimated cost per sponsored post: $500,000
(Photo source: Instagram – @kyliejenner/ @selenagomez/ @cristiano/ @kimkardashian/ @beyonce/ @therock/ @justinbieber/ @neymarjr/ @leomessi/ @kendalljenner / @keeping_up_with_kardash)