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Kaspersky Lab presents new flagship consumer security solution with enhanced data protection

Kaspersky Lab has presented the new version of its flagship security solution Kaspersky Internet Security, which provides users with additional opportunities to manage their Internet protection and to ensure their data safety.

Kaspersky Internet Security is the security solution for the whole family; it protects Windows, Mac, and Android users against malware, dangerous sites, online tracking, fraud and money theft.

This year Kaspersky Lab products for Windows have integrated several new functions. Now users can protect their data from being intercepted during an unsafe Internet connection with the help of Secure Connection. In addition, they can patch potential “holes” in their device security with Software Updater and Software Cleaner.

“At Kaspersky Lab we believe that IT security is not only about the effectiveness of a security solution. It is also about the user’s own cyber savviness. Cyber savvy people behave carefully and watchfully online, and they are also ready to apply the latest technological achievements to protect what is most important for them – whether that’s personal information, files, privacy, their devices or peace of mind for their family members. We are striving to offer the user these possibilities with each new version of our solutions”, commented Sylvia Ng, General Manager at Kaspersky Lab Southeast Asia.

Secure Connection

Secure Connection allows users to connect to the Internet safely, by encrypting all data sent and received through the network . This is especially important when performing financial operations, authorization on sites, or transferring confidential information, as in these cases traffic interception by a stranger could cause users serious (for example, financial) losses.

This function is especially useful while traveling, when many people are increasingly connecting to insecure Wi-Fi networks to stay in touch.

According to the Kaspersky Lab study, every fifth (18%) user has fallen victim to cybercriminals when traveling. This is not surprising considering the fact that – what a coincidence! – one in five (18%) travelers does not take any steps to protect them online. Secure Connection is now a necessary protection measure when connecting to a public Wi-Fi.

The Kaspersky Lab protection component, Secure Connection, can be launched from the main window of Kaspersky Internet Security. It can also be activated automatically when the device is connected to public Wi-Fi or the user is inputting confidential information online, such as on banking websites, online stores, payment systems, e-mail, social networks, etc.

Within the security product’s license, users have 200 MB of encrypted traffic at their daily disposal, and for an additional monthly or annual fee they can get an unlimited volume of traffic.

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