Designed for modern-day Filipino lifestyle
Realme is focused on continuously innovating the mobile phone aesthetic and tactile experience. In order to achieve a better grip and visual integration, the realme 3 deviates from the “sandwich” format of screen-middle frame-back cover. It instead utilizes an 3D gradient unibody for better ergonomics and implementation.
To give young customers the best visual experience, the realme 3 uses gradient color matching in its two color variants: Dynamic Black and Radiant Blue. The Dynamic Black model has a two-toned black-blue scheme that involves an intricate spraying process to achieve a natural gradient. The addition of pearl powder gives the back cover a more colorful look and greater depth. The Radiant Blue variant has a mirror effect produced by the NCVM non-conductive plating process which vaporizes a silver reflective layer on to the back cover. It is then sprayed over with a translucent blue-green ink to create a graduated color effect.
Complementing the phone’s aesthetic are the iconic realme cases. Two variants will be available in the country: Blue Diamond and Grey which are priced at PHP 499 and PHP 399, respectively.
To provide users with a more immersive display experience, the realme 3 uses a dewdrop design that aligns the front camera as well as the light and distance sensors. This gives the phone a high screen ratio of 88.3 percent, providing users a bigger display for even more enjoyable web navigation, data checking, and image browsing and video streaming. It also adopts a borderless user interface design, by segmenting using space instead of dividing lines to reduce visual splitting, making the entire UI feel purer and more efficient.
Nightscape and Chroma Boost for professional-grade photo shooting
The realme 3 has a rear dual camera of 13MP + 2MP with an f/1.8 large aperture. The cameras feature improved photo resolution, dynamic range and color performance. The AI-scene recognition technology automatically selects an appropriate exposure scheme while the slo-mo mode supports 90fps/720p video shooting.
Realme 3 also features a Nightscape Mode, the only phone in its segment to have such. Using AI technology, multi-frame synthesis and anti-shake algorithms, Nightscape Mode optimizes the cameras’ performance in extremely dark conditions. It reveals more details by adjusting highlights and dark portions of the exposure. It also effectively controls noise to enhance the overall clarity of the photo.
Another realme 3 feature that is unique in its segment is the Chroma Boost mode, which uses AI technology to identify and optimize scenes, increase photo overall dynamic range, reveal richer details in highlights and shadows, and give a more balanced exposure. The phone uses realme’s selfie algorithm to accurately retouch skin, eye, hair and other details using 296 facial recognition points.
Pricing and availability
The realme 3 with 3GB RAM and 32GB storage priced at P6,990 will be exclusively available online through shopping platform Shopee. Realme fans can get their own realme 3 at a marked-down price of PHP 6,290 by using exclusive vouchers during Shopee’s March 25 flash sale.
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