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Wearables market booms to nearly 30 percent in 2018

The market for wearables which includes smartwatches, fitness wristbands, and ear-worn gadgets grew to nearly 30 percent in 2018 according to a recent data released by International Data Corporation (IDC).

According to IDC, the entire year’s growth of 27.5% with 172.2 million wearables shipped was due to the growing number of ear-worn devices, capturing almost a quarter of the market during the year.

Meanwhile, the 31.4 percent growth (4Q18) with a new high of 59.3 million units resulted from wearable launches during the months leading to the holiday season as well as smartphone launches with leading brands, bundling new phones with wearables.

Apple has remained as the top brand with 26.8 percent market share in 2018 with 46.2 million units shipped.

Included in the top 5 companies are Chinese company Xiaomi with 13.5% share, Fitbit with 8.0%, Huawei with 6.6%, and Samsung with 6.2% of shares.

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