Ad Banner

Google’s purchase of Fitbit for $2.1 billion is complete

Fitbit CEO, President & Co-Founder James Park made public that Fitbit is now officially part of Google. In an email advisory, Park said the development was an incredibly exciting moment for us as a company and for our Fitbit community of users around the globe.

“This is just the beginning because becoming part of the Google family means we can do even more to inspire and motivate you on your journey to better health. We’ll be able to innovate faster, provide more choices, and make even better products to support your health and wellness needs. On our own, we pushed the bounds of what was possible from the wrist, pioneering step, heart rate, sleep and stress tracking. With access to Google’s incredible resources, knowledge and global platform, the possibilities are truly limitless.” said Park.

“I have no doubt that this acquisition will create so many opportunities. But I also want you to know that many of the things you know and love about Fitbit will remain the same. We’ll stay committed to doing what’s right, to putting your health and wellness at the center of everything we do and to offering a no-one-size-fits-all approach with choices that work across both Android and iOS.” added Park.

Park assured its customers that the company will continue to be paramount, and we will maintain strong data privacy and security protections, giving users control of their data and staying transparent about what the company collects and why.

(Photo source: /